The bad news for Democrats keeps pouring in. Now it comes from Wal-Mart
moms -- women with children under 18 who shop at Wal-Mart. They tend
to be Democrats and more of them than not voted for President Obama in
2008. But they’re leaning Republican this year. And despite the happy
economic talk from the White House, they believe the economy is
hurting their families and their situation will be just as bad a year
from now.
In Washington today, Wal-Mart officials unveiled a national survey of their female customers,
who pollsters said amount to 16 percent of the electorate. “These are
voters who are still feeling the economic pinch,” said Leslie Dach, a
Wal-Mart vice president. “They’re feeling this intensified squeeze,”
and an increasing number of them are “barely able to make ends meet.”
Pollster Neil Newhouse said the moms identified themselves mostly as
middle class (38 percent) and lower middle class (55 percent). They
are slightly less white and more African-American and Hispanic than the
country at large. And they are more moderate (46 percent) than
conservative (34 percent), approve of Obama’s job performance (53
percent), and favor more government action to help people (60 percent).
But while they identify more with Democrats (43 percent) than
Republicans (39 percent), they’re inclined vote for Republicans (40
percent) over Democrats (37 percent) for Congress in November. And the
reason is quite simple: their finances are perilous -- and not
improving.
Source : http://www.weeklystandard.com/blogs/wal-mart-moms-turn-democrats